Today's spotlight is Brian Azzarello, an alumnus of the Integrated Marketing Communications graduate program. Brian currently works as vice president of Shopper Media at Arc Worldwide, serving as the liaison between the brand, manufacturer and retailer within the commerce marketing department. His other accomplishments include developing the product launch for Amazon’s dairy delivery service and winning several Effie Awards for his exceptional marketing work.
While at Roosevelt, Brian aided in the recruitment of new students in the Communications and Admissions Office, and he was able to learn about diverse marketing strategies through his classwork. Brian’s education in the IMC program helped him navigate marketing with a clear understanding of the industry’s future and how to target emerging demographics.
Learn more about Roosevelt's Master's in Integrated Marketing Communications.