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Bachelor's in Organizational Communication (BA)

Heller College of Business

This program provides students with an education that focuses on an understanding of the relationship of communication (both internal and external) to goal achievement. There is a significant emphasis on virtual communication practices, crisis management and using various internet-based tools in engaging and impactful ways.

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Location: Online
Start Term: Fall, Fall B, Spring, Spring B, Summer
Program Type: Major, Eight-week

The BA in organizational communication is conveniently available fully online and has a unique focus on crisis management and virtuality. Graduates can expect to pursue careers as public affairs/public relations professionals, with some forays into media, copywriting/editing, and social media content development.

Expectations & Requirements

Standards

  • Communication is a construct that can be learned and developed
  • The ability to communicate purposefully, accurately, ethically and engagingly is central to achieving goals in organizations
  • Creating alignment between the message and the receiver of the message is crucial to the success of communication

Sample Courses

  • Media Outlets: Theory and Practice
  • Organization Communication I & II
  • Foundations of Leadership Theory
  • Organizational Change
  • Persuasion and Presentation Skills
  • Group Dynamics and Facilitation
  • Evidence-based Decision-making
  • Social Justice and Diversity in the Workplace
  • Organizational Behavior
  • Leadership Development
  • Organization Development
  • Conflict and Negotiation
  • Power and Influence
  • Strategy, Vision and Planning
  • Special Topics Course
  • Social Media Strategies
  • Media Writing: Telling The Big Story
  • Communication Measurement: Mythology and the Media
  • Evaluation and Uses of New Communication Media

Testimonials

“I chose Roosevelt because of the convenience and its reputation. Roosevelt was actually one of the first to implement adult programs of this kind, and other colleges look to Roosevelt as a leader. That sold me. Two to three years is a relatively small amount of time to invest in something that no one will ever be able to take away from you.”

Chad Sommer - BA '11