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Integrated Marketing Communications Minor

Offered in: CHICAGO

Standards

All courses for the minor must be completed with a grade of C or better.

Prerequisites

COMM 201 (formerly JOUR 201) is the prerequisite course for this minor.

  IMC 202 IMC Principles and Best Practices .....3
  IMC 220 Media Writing .....4
  IMC 240 Communication Research .....3
  IMC 302 Fundamentals of Public Relations .....3
  IMC 303 Fundamentals of Advertising .....3
  IMC 347 IMC Campaigns .....3
  IMC 363 Law and Ethics .....3