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Course Details

Course Details

IMC 349 - ADVERTISING PORTFOLIO I

Introduction to computer graphics programs (with a focus on InDesign) coupled with creative concept development. Covers techniques for "concepting" (idea generation) as well as fundamentals of art direction and copywriting.

Credits: 3

PREREQUISITES:

  • IMC 303  (with a min grade of C)

View the Course Finder for more detailed prerequisite information.