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Course Details

HOSM 350  ADV MARKETING FOR HOSM INDUST

Market research, positioning, marketing plan development, including the use of social media platforms and analytics, competitive analysis, promotion, advertising, and current business development techniques.

Credits:  3

Prerequisites:

  • ENG 102 (with a min grade of C-)
  • View the Course Finder for more detailed prerequisite information.

    Course Notes:

    12SH in HOSM