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Course Details


IMC 489 - PRINCIPLES OF INTERNET MCOM

Case studies expose the theory and practice behind current web, intranet, and interactive marketing strategies. All tools and techniques of this and other emerging technologies. Hands-on experience with computer applications. Internet and Intranet applications, fundamentals of web site design, and multimedia presentations.

Credits: 3

Prerequisites:

  • IMC 446 (with a min grade of B-)
  • View the Course Finder for more detailed prerequisite information.

    Course Notes:

    No more than one principles elective may be taken

    concurrently with IMC 446.